Group News

Foremost Team Hits the Road for Annual Conference Roadshows


Foremost Golf welcomed more than 250 member professionals to the group’s annual Winter Conferences, with the Foremost team travelling to seven venues across the UK to host these educational and informative events.

The series allowed for the team at Foremost to spend time engaging with members, presenting the latest information, and delivering retail education on key areas that will help members with their businesses as they prepare for 2024.

Key themes of the sessions included a focus on helping members drive greater engagement with club members, raising and maintaining high standards in custom fitting in-store, improving retail management to drive bottom line profits for members, and how pro’s can get the most from their individual EMP (Elite Marketing Programme) Customer Survey.

As well as hearing from fellow Foremost professionals on successful coaching and retail initiatives, delegates were also able to network and share ideas and experiences with their peers.

Commenting on the success of this year’s Conferences, Foremost Managing Director, Andy Martin commented: “Once again it has been fantastic to spend so much valuable time with so many of our members. Members have been coming away from the days feeling very excited and motivated for the season ahead.

“It is a big effort to organise and get across the country in a short time span, but our team have done a terrific job pulling this all together for our members, and for us it has been informative and encouraging in equal measure,” Martin added.

This year’s attendees left with a real buzz, armed with new ideas and initiatives to help drive their businesses forward in 2024.

Newport Golf Club Head Professional, Paul Thomas said: “It’s always great to attend these excellent events, engage with the Foremost team, and spend time with other members to share ideas. I brought a key member of staff with me which reiterated to me how much they get from attending and that they go away full of enthusiasm to put what they have learned into practice.

“Finding out that a rough estimate of potential sales opportunities generated from the EMP Customer Survey results was approximately £28K certainly got my attention! Since the event, we have worked with Adam, our EMP Marketing Editor, to engage these customers which has led to increased sales and customer satisfaction.”

Sandy Smith, PGA Fellow Professional at Ladybank Golf Club, commented: “It was fantastic to see the whole retail solution laid out from start to finish at the recent Conference Roadshow. Foremost Golf is ahead of the wave, pushing us harder to improve our businesses and providing us with all the tools across retail marketing and business management.

“It’s always a pleasure to speak with the team at Foremost, as you know you’ll be greeted well and not pushed from pillar to post. They always deliver with an answer or solution to help.”

Chris Coles, Head Professional at Saltford Golf Club, added: “I found the whole day brilliant, extremely informative, and engaging. In particular, the customer survey results helped me to realise the potential money I could be missing out on. I have reacted on this advice straight away and am looking forward to what 2024 holds for my business. Another fantastic event by Foremost.”

For more information on how Foremost can assist you and your business in simply email or call 01753 218 890

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